🡸That's Me

That's Ken🡺

Sunny Side Up is a little bit me

and whole lot of him. :)

☀️ OUR STORY

A Brand Built on Sunshine — and Something Deeper

Sunny Side Up started as a creative idea — but it quickly became something more: a way to heal, to connect, and to remind people that joy is still possible, even on the hard days.

I’m Candy — the heart behind the brand. I’m a creative, a small business owner, a mom, and someone who’s spent years navigating anxiety, panic disorder, POTS, and the weight of living in a body that doesn’t always cooperate.
I’ve spent a long time trying to remember how to feel like myself again. And in that process, I realized something:

Joy isn’t a finish line. It’s a practice.
And sometimes, it starts with a cozy sweatshirt and a smiley little sunshine named Sunny.

But Sunny Side Up isn’t just about me. It’s inspired by someone incredibly special: my brother Ken. Ken lived with intellectual disabilities and had every reason to be discouraged by the world — but instead? He met life with wonder, humor, kindness, and a joy that radiated from him.

He found happiness in the smallest moments. He lived fully and freely. And he not only helped inspire our brand mission — he’s the heart behind something we call the 10:10 Movement. (read more below)


💛 WHY WE EXIST

Sunny Side Up exists to bring a little light into the world — through cozy tees, cheerful stickers, and encouraging designs that make people smile. But it’s also a safe place for those who’ve struggled. Those who are healing.
Those learning to be kind to themselves again.

We’re here for the dreamers, the feelers, the overthinkers, and everyone in between.


☀️ OUR MISSION

To help you feel seen, loved, valued, and lifted up.
To spread joy in small, meaningful ways.
To be a soft place to land — and a bright spot on the internet.


💛 THE 10:10 MOVEMENT

The 10:10 Movement is the heartbeat of Sunny Side Up — and the next big step in our journey.

Why 10:10? Since Ken's passing in 2004, our family has found ourselves looking at the clock at exactly 10:10 more times than we can count. It’s become our sign.
Because every time someone asked Ken what time it was, he’d grin and confidently say:

"10:10!"

It didn’t matter if it was 6:45 or 3 a.m. In Ken’s world, it was always 10:10.
It’s become our way of remembering that he’s still here — cheering us on. And it reminds us to keep choosing joy, just like he did.

Through the 10:10 initiative, we give 10% of proceeds toward:

  • ✨ Random acts of kindness

  • 💛 Charitable causes that align with our mission

  • 🎈 Spontaneous joy-giving wherever we feel led

Whether it’s balloons for someone who needs a lift, supporting a local theatre program, or helping a family in crisis — we believe small kindnesses can create big ripples.

The world doesn’t always feel light.
But we can still be the ones who show up with confetti, care, and a reminder that someone’s thinking of you.

That’s 10:10. And we’d love for you to join us in spreading Ken’s message of joy to the world.